Eat Well Live Well endorses various Tiger Brands healthier choice products.
The EWLW brand is on a mission to empower South Africans to make better
food choices, by taking the guesswork out of healthy eating.
The aim of the campaign was to encourage South Africans to break bad eating and
wellness habits and form better ones in 28 Days, with help from our enlightened guide,
Gurumbi (Trevor Gumbi). Through an edutainment content series taking consumers on a
lighthearted journey building up to World Nutrition Day.
The EWLW brand is on a mission to empower South Africans to make better
food choices, by taking the guesswork out of healthy eating.
The aim of the campaign was to encourage South Africans to break bad eating and
wellness habits and form better ones in 28 Days, with help from our enlightened guide,
Gurumbi (Trevor Gumbi). Through an edutainment content series taking consumers on a
lighthearted journey building up to World Nutrition Day.
Episode 1: Balance
Episode 2: Exercise
Episode 3: Overeating
Episode 4: Hydration