Inspired by you. Made with you.
Embracing the uniqueness of Gen Z's creativity, Tinkies embarked on a ground-breaking campaign. By involving Gen Z as co-creators, Tinkies handed over control to this audience with the help of two Gen-Z influencers to guide the process.
Agency: Hellosquare
Photographer: Katinka Bester
CD: Craig Miles, Jonathan Lavender
Account Director: Charlotte Holsten
Designer: Natasha Zachariades, Stuart Anderson
Social writer: Leah Solomon
Embracing the uniqueness of Gen Z's creativity, Tinkies embarked on a ground-breaking campaign. By involving Gen Z as co-creators, Tinkies handed over control to this audience with the help of two Gen-Z influencers to guide the process.
Agency: Hellosquare
Photographer: Katinka Bester
CD: Craig Miles, Jonathan Lavender
Account Director: Charlotte Holsten
Designer: Natasha Zachariades, Stuart Anderson
Social writer: Leah Solomon
